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1
International market selection and segmentation : a two-stage model
Gaston-Breton, Charlotte
;
Martín Martín, Oscar
- In:
International marketing review
28
(
2011
)
3
,
pp. 267-290
Persistent link: https://www.econbiz.de/10009242877
Saved in:
2
British overseas retailing, 1900 - 60 : international firm characteristics, market selections and entry modes
Alexander, Nicholas
- In:
Business history
53
(
2011
)
4
,
pp. 530-556
Persistent link: https://www.econbiz.de/10009296449
Saved in:
3
Essays on international market entry : strategic alliance governance and product segment entry
Eapen, Alexander
-
2007
Persistent link: https://www.econbiz.de/10003845233
Saved in:
4
Systematische und kulturgerechte Markterschließung am Beispiel China
Schmitt, Robert
;
Schumacher, Sven
;
Scharrenberg, Carsten
- In:
Systematische Gestaltung von Leistungen und Prozessen …
,
(pp. 163-195)
.
2009
Persistent link: https://www.econbiz.de/10003944836
Saved in:
5
Cross-border mergers and market segmentation
Ray Chaudhuri, Amrita
- In:
The journal of industrial economics
62
(
2014
)
2
,
pp. 229-257
Persistent link: https://www.econbiz.de/10010499796
Saved in:
6
Ursachen und Verläufe von Internationalisierungsentscheidungen mittelständischer Unternehmen
Bamberger, Ingolf
;
Evers, Michael
-
1995
Persistent link: https://www.econbiz.de/10000955896
Saved in:
7
Internationalisierungsstrategien mittelständischer Unternehmen
Weber, Petra
-
1997
Persistent link: https://www.econbiz.de/10000962116
Saved in:
8
Models of Czech companies' internationalization
Zapletalová, Šárka
- In:
Journal of international entrepreneurship
13
(
2015
)
2
,
pp. 153-168
Persistent link: https://www.econbiz.de/10011305717
Saved in:
9
The theoretical embedding of born globals : challenging existing internationalization theories
Bouncken, Ricarda B.
;
Schuessler, Felix
;
Kraus, Sascha
- In:
International business and economics research journal
14
(
2015
)
1
,
pp. 39-46
Persistent link: https://www.econbiz.de/10010529399
Saved in:
10
Internationalisierung kleiner und mittlerer Betriebe durch Unternehmensnetzwerke
Gerum, Elmar
-
2000
Persistent link: https://www.econbiz.de/10001498221
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