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Market leadership strategies for service companies : creating growth, profits, and customer loyalty
Terrill, Craig - 2000
Persistent link: https://www.econbiz.de/10011479612
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Market leadership strategies for service companies : creating growth, profits, and customer loyalty
Terrill, Craig; Middlebrooks, Arthur - 2000
Persistent link: https://www.econbiz.de/10004586268
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Innovating the corporation : creating value for customers and shareholders
Kuczmarski, Thomas D.; Middlebrooks, Arthur; Swaddling, … - 2001
Persistent link: https://www.econbiz.de/10004603067
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Marketplace Masters: How Professional Service Firms Compete To Win
Middlebrooks, Arthur - In: Journal of Services Marketing 20 (2006) 4, pp. 285-286
Persistent link: https://www.econbiz.de/10014905114