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Yau, Oliver H.
20
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17
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7
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6
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5
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ECONIS (ZBW)
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SARS versus the Asian financial crisis
Yau, Oliver H.
;
Leung, Wing-fai
;
Cheung, Fanny S. L.
; …
- In:
Harmony versus conflict in Asian business : managing in …
,
(pp. 209-230)
.
2007
Persistent link: https://www.econbiz.de/10003570146
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12
Special issue: Feng Shui and marketing
Yau, Oliver H.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009565209
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13
China business : challenges in the 21st century
Yau, Oliver H.
(
contributor
)
-
2001
-
1. ed., 2. print.
Persistent link: https://www.econbiz.de/10003252602
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14
Reliability and validity of scores on the relationship marketing orientation questionaire (RMOQ)
Yau, Oliver H. M.
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001559174
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15
Is relationship marketing for everyone?
Yau, Oliver H. M.
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001559175
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16
Complementarity, conflict, relationship and satisfaction : perspectives of Chinese partners in joint ventures
Yau, Oliver H. M.
;
Chow, Raymond P. M.
;
Zeng, Dao-xian
-
1999
Persistent link: https://www.econbiz.de/10001559177
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17
Relationship marketing : the Chinese way
Yau, Oliver H. M.
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001559247
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18
Influence of Chinese culture values on consumers behavior : a proposed model of gift-purchasing behavior in Hong Kong
Yau, Oliver H. M.
;
Chan, T. S.
;
Lau, K. F.
-
2000
Persistent link: https://www.econbiz.de/10001559253
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19
Perspectives on the Pacific Rim
Yau, Oliver H.
(
contributor
)
- In:
European journal of marketing : EJM
26
(
1992
)
3
,
pp. 1-51
Persistent link: https://www.econbiz.de/10001122128
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20
Chinese cultural values : their dimensions and marketing implications
Yau, Oliver H.
- In:
European journal of marketing : EJM
22
(
1988
)
5
,
pp. 44-57
Persistent link: https://www.econbiz.de/10001049943
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