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Reflections on Vargo and Lusch's systems perspective
Sheth, Jagdish N. - In: Industrial marketing management : the international … 40 (2011) 2, pp. 197-198
Persistent link: https://www.econbiz.de/10008934057
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Future of brick and mortar retailing : how will it survive and thrive?
Sheth, Jagdish N. - In: Journal of strategic marketing 29 (2021) 7, pp. 598-607
Persistent link: https://www.econbiz.de/10012608880
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Post-pandemic marketing : when the peripheral becomes the core
Sheth, Jagdish N. - In: Journal of research in interactive marketing : … 16 (2022) 1, pp. 37-44
Persistent link: https://www.econbiz.de/10012880159
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Customer value propositions : Value co-creation
Sheth, Jagdish N. - In: Industrial marketing management : the international … 87 (2020), pp. 312-315
Persistent link: https://www.econbiz.de/10012285190
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Borderless media : rethinking international marketing
Sheth, Jagdish N. - In: Journal of international marketing 28 (2020) 1, pp. 3-12
Persistent link: https://www.econbiz.de/10012167070
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Climate, culture, and consumption : connecting the dots
Sheth, Jagdish N. - In: The Routledge companion to consumer behavior, (pp. 14-18). 2020
Persistent link: https://www.econbiz.de/10012316098
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Models of buyer behavior
Sheth, Jagdish N. - 1974
Persistent link: https://www.econbiz.de/10013467496
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Bringing innovation to market : how to break corporate and customer barriers
Sheth, Jagdish N.; Ram, Sundaresan - 1987
Persistent link: https://www.econbiz.de/10000741297
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Global macroeconomic perspectives
Sheth, Jagdish N. (contributor); Eshghi, Abdolreza (ed.) - 1990
Persistent link: https://www.econbiz.de/10000810648
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Global microeconomic perspectives
Sheth, Jagdish N. (contributor);  … - 1991
Persistent link: https://www.econbiz.de/10000810997