In this paper, we investigate the role of direct and indirect network effects on mobile money adoption in Burkina Faso. Here, there is (positive) direct network effect if the utility derived from the use of mobile money increases with the number of people using mobile money, and there is...

This paper presents ten key service design features that have facilitated the rapid adoption and active use of M-PESA in Kenya. These relate to branding and messaging, ease of use, consistency of customer experience, agent monitoring, instantaneous customer registration, free deposits, ability...

In developing economies, mobile-linked services have the potential to significantly reduce transaction costs and provide a truly new conduit that could be used to facilitate the flow of savings into banks. We test this premise by introducing a product that permits Sri Lankan households to...