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"Corporate Heritage Marketing introduces the reader to the design and implementation of a heritage marketing strategy. It aims to propose a new and integrated reading of this marketing strategy, both from a theoretical and a managerial perspective. This book sets out to answer key questions,...
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This review presents a general picture of the overall regulatory reform frameworks in Italy, examining quality regulation, competition policy and professional services. The review also offers a special focus on multi-level governance, where key issues include local public services, commercial...
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We investigate whether term limits can help historically underrepresented groups, such as women, gain faster access to positions of political power. We exploit evidence from Italian local elections where, in a context of rapidly increasing women's presence in politics, mayoral term limits were...
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Introduction -- Conceptual Developments -- Measurement of Conservatism for Empirical Research -- Conservatism and the Stock Market: Major Empirical Findings from Three Decades of Research -- Conservatism’s Role in the Italian Stock Market: Three Empirical Studies -- Concluding Remarks.
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The consumption of cultural goods can play a crucial role in the social and economic integration of immigrants into their destination country. In this paper, we investigate the effect of the cultural national program, IoStudio, designed to enhance the consumption of cultural goods among upper...
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