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Brand challenges and understanding the brand core : managing complex brand portfolios in the automotive industry
Roberts, Kenneth J. - In: Markenmanagement in der Automobilindustrie : die …, (pp. 101-121). 2005
Persistent link: https://www.econbiz.de/10003215100
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Brand challenges and understanding the brand core : managing complex brand portfolios in the automotive industry
Roberts, Kenneth J. - In: Markenmanagement in der Automobilindustrie : die …, (pp. 103-123). 2003
Persistent link: https://www.econbiz.de/10001796643
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Adjustments in plant capacity utilization to compensate for changes in market organization of the Louisiana dairy industry
Roberts, Kenneth J.; Alexander, William H. - 1969
Persistent link: https://www.econbiz.de/10002695630
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STRATEGY - Your Company's Identity Crisis
Love, Kenneth D.; Roberts, Kenneth J. - In: Management review 86 (1997) 9, pp. 56-61
Persistent link: https://www.econbiz.de/10006203552
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Honest Communications - Place more emphasis on honesty and trust
Roberts, Kenneth J. - In: Executive excellence : the magazine of personal … 19 (2002) 5, pp. 20
Persistent link: https://www.econbiz.de/10007109488
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IDENTIFYING RESOURCE BARRIERS TO LOCAL ECONOMY GROWTH
Roberts, Kenneth J. - In: Southern Journal of Agricultural Economics 07 (1975) 01
Persistent link: https://www.econbiz.de/10005798861