We review the nature of advergames and the rhetoric versus reality of their claimed effects and effectiveness, focussing specifically on their use by children. We use consumer behaviour theories such as the persuasion knowledge model to provide a theoretically-grounded framework for...

Purpose: The purpose of this paper is to focus on the implications of claimed detrimental impacts for the agricultural activity of the Great Barrier Reef (GBR) ecosystem health in Queensland, Australia. The authors discuss the complex interaction of factors that have contributed to the decline...

Purpose: In the wake of growing environmental issues, active public and corporate interventions are inevitable to reduce the negative impact of human activities on global environments. Building on the Norm Activation Model and Value-Belief-Norm Theory, the purpose of this paper is to report on...

Purpose: Climate change and global warming are acknowledged to be growing issues caused by emissions of greenhouse gases. Fuel-efficient or green cars offer a technological solution to reduce CO2 emissions from car exhaust. This study aims to draw on value–belief–norm (VBN) theory to...