Innovation measurement in the knowledge-intensive services (KIS) industry is very complex, due to a lack of adequate innovation indicators. A rather new empirical approach involves the analysis of trademarks for the measurement. This paper aims to explore the use and relevance of trademarks for...

This Handbook brings together 49 international specialists to address an issue of increasing importance for the world’s post-industrial economies; innovation as it relates to services.

Purpose – The paper aims to discuss how services and service innovation are inter‐linked and support organisational innovation. In particular, the reorganisation of operations and the introduction of new organisational arrangements are examined and conceptualised for further empirical...

Grundlagen der Untersuchung der frühen Phasen Herleitung des Untersuchungsmodells der frühen Phasen Durchführung der empirischen Untersuchung der frühen Phasen Deskriptive Befunde Kausalanalytische Untersuchung