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The social dynamics of marketing
Berenson, Conrad; Eilbirt, Henry - 1973
Persistent link: https://www.econbiz.de/10000556727
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Marketing and the social environment : a readings text
Berry, Leonard L. - 1973 - 1st ed
Persistent link: https://www.econbiz.de/10000329304
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Social aspects of marketing
Webster, Frederick E. - 1974
Persistent link: https://www.econbiz.de/10000050846
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Consumer affairs in Florida
England jr., Arthur J.; Richards, Chrysanne; Young, James; … - 1973
Persistent link: https://www.econbiz.de/10003091584
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Consumer dissatisfaction : the effect of disconfirmed expectancy on perceived product performance
Anderson, Rolph Ely - 1971
Persistent link: https://www.econbiz.de/10001833583
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Consumer attitudes toward marketing and consumerism
Barksdale, Hiram C.; Darden, William R. - In: Journal of marketing 36 (1972) 4, pp. 28-35
Persistent link: https://www.econbiz.de/10001877703
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Society and marketing : an unconventional view
Kangun, Norman (contributor) - 1972
Persistent link: https://www.econbiz.de/10000580580
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Readings in consumer behavior : individuals, groups, and organizations
Wallendorf, Melanie (ed.); Zaltman, Gerald (contributor) - 1979
Persistent link: https://www.econbiz.de/10013489935
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Macro marketing : a social perspective
Moyer, Reed - 1972
Persistent link: https://www.econbiz.de/10013490168
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Consumer behavior
Engel, James F. - 1978 - 3. ed
Persistent link: https://www.econbiz.de/10013467840