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Sources of New Ideas for Charity Fundraising: An Empirical Study
Bennett, Roger; Savani, Sharmila - In: Creativity and innovation management 20 (2011) 2, pp. 121-139
Persistent link: https://www.econbiz.de/10009016081
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University marketing directors' views on the components of a university brand
Ali-Choudhury, Rehnuma; Bennett, Roger; Savani, Sharmila - In: International review on public and nonprofit marketing … 6 (2009) 1, pp. 11-33
Persistent link: https://www.econbiz.de/10009051961
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Brand managers’ mindful self-management of their professional experience: Consequences for pay, self-efficacy and job performance
Bennett, Roger - In: The journal of brand management : an international journal 18 (2011) 8, pp. 545-570
Persistent link: https://www.econbiz.de/10009138275
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What makes a marketer? Development of 'marketing professional identity' among marketing graduates during early career experiences
Bennett, Roger - In: Journal of marketing management : MM 27 (2011) 1, pp. 8-28
Persistent link: https://www.econbiz.de/10008884662
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Comments -- Challenges facing charity advertisers
Bennett, Roger; Greenwood, Christopher - In: International journal of advertising : the quarterly … 27 (2008) 1, pp. 161-168
Persistent link: https://www.econbiz.de/10008124832
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Management of unprofitable donors by UK fundraising charities
Bennett, Roger; Kottász, Rita - In: Journal of customer behaviour 10 (2011) 4, pp. 309-334
Persistent link: https://www.econbiz.de/10009826650
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Public attitudes towards the UK banking industry following the global financial crisis
Bennett, Roger; Kottasz, Rita - In: The international journal of bank marketing : IJBM 30 (2012) 2, pp. 128-148
Persistent link: https://www.econbiz.de/10009835995
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What Else Should I Support? An Empirical Study of Multiple Cause Donation Behavior
Bennett, Roger - In: Journal of nonprofit & public sector marketing 24 (2012) 1, pp. 1-26
Persistent link: https://www.econbiz.de/10009838099
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Complaints-handling procedures of human services charities: Prevalence, antecedents, and outcomes of strategic approaches
Bennett, Roger; Savani, Sharmila - In: Managing service quality : MSQ ; an international journal 21 (2011) 5, pp. 484-511
Persistent link: https://www.econbiz.de/10009286424
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Strategic, competitive, and co-operative approaches to internationalisation in European business schools
Bennett, Roger; Kottasz, Rita - In: Journal of marketing management : MM 27 (2011) 11, pp. 1087-1117
Persistent link: https://www.econbiz.de/10009334135