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Stratégie du marché : théorie de la firme et vente sous marque
Michel, Marcel - 1961 - 1.éd
Persistent link: https://www.econbiz.de/10000677092
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Das Recht der unverbindlichen Preisempfehlung für Markenwaren nach dem Gesetz gegen Wettbewerbsbeschränkungen
Küster, Roland - 1980
Persistent link: https://www.econbiz.de/10000069514
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Markenstrategien im Wettbewerb : empirische Untersuchungen zur Akzeptanz von Hersteller-, Handels- und Gattungsmarken (No Names)
Meffert, Heribert; Bruhn, Manfred - 1984
Persistent link: https://www.econbiz.de/10000073382
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The importance of brand and competition in defining U. S. religious markets
Goff, Brian L.; Trawick, Michelle W. - In: Southern economic journal 74 (2008) 4, pp. 1035-1048
Persistent link: https://www.econbiz.de/10003728119
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Private labels, brands, and competition policy : the changing landscape of retail competition
Ezrachi, Ariel (ed.); Bernitz, Ulf (ed.) - 2009 - 1. publ.
Persistent link: https://www.econbiz.de/10003763769
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Brand proliferation and inter-brand competition
Wang, Leonard F. S.; Wang, Ya-chin - In: Journal of economic studies 35 (2008) 3/4, pp. 278-292
Persistent link: https://www.econbiz.de/10003767576
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Feedback Stackelberg equilibrium strategies when the private label competes with the national brand
Amrouche, Nawel; Martín Herrán, Guiomar; Zaccour, Georges - 2008
Persistent link: https://www.econbiz.de/10003786967
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Competitive brand salience
Lans, Ralf van der; Pieters, Rik; Wedel, Michel - In: Marketing science : the marketing journal of the … 27 (2008) 5, pp. 922-931
Persistent link: https://www.econbiz.de/10003780162
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Trademarks, brands, and competitiveness
Lopes, Teresa da Silva (contributor);  … - 2010
Persistent link: https://www.econbiz.de/10003772677
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Media concentration and consumer product prices
Dukes, Anthony (contributor) - 2005
Persistent link: https://www.econbiz.de/10003156229