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Neuprodukt-Management : [ein strategisches Gesamtkonzept]
Crawford, C. Merle - 1992
Persistent link: https://www.econbiz.de/10014004395
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New product failure rates : a reprise
Crawford, C. Merle - In: Research management 30 (1987) 4, pp. 20-24
Persistent link: https://www.econbiz.de/10001047473
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New products management
Crawford, C. Merle; Di Benedetto, C. Anthony - 2011 - 10. ed.
Persistent link: https://www.econbiz.de/10008824800
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New products management
Crawford, C. Merle; Di Benedetto, C. Anthony - 2008 - 9. ed.
Persistent link: https://www.econbiz.de/10003530462
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Strategies for new product developemnt
Crawford, Charles Merle - In: Business horizons 15 (1972) 6, pp. 49-58
Persistent link: https://www.econbiz.de/10002038697
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Evaluating new products : a system, not an act
Crawford, C. Merle - In: Business horizons 29 (1986) 6, pp. 48-55
Persistent link: https://www.econbiz.de/10001029128
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New products management
Crawford, C. Merle; Di Benedetto, C. Anthony - 2021 - Twelfth edition, international student edition
Persistent link: https://www.econbiz.de/10012486376
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New products management
Crawford, C. Merle; Di Benedetto, C. Anthony - 2015 - Eleventh edition
Persistent link: https://www.econbiz.de/10013468959
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New products management
Crawford, Charles Merle; Di Benedetto, C. Anthony - 2011 - 10. ed., internat. ed.
Persistent link: https://www.econbiz.de/10008968683