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Negative Emotions in Marketing Research: Affect or Artifact?
Babin, Barry J.; Darden, William R.; Shreveport; Lousiana; … - In: Journal of Business Research 42 (1998) 3, pp. 271-285
Persistent link: https://www.econbiz.de/10005465485
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An action strategy approach to examining shopping behavior
Darden, William R.; Dorsch, Michael J. - In: Journal of Business Research 21 (1990) 3, pp. 289-308
Persistent link: https://www.econbiz.de/10005465799
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The role of consumer sympathy in product liability suits : An experimental investigation of loose coupling
Darden, William R.; DeConinck, James B.; Babin, Barry J.; … - In: Journal of Business Research 22 (1991) 1, pp. 65-89
Persistent link: https://www.econbiz.de/10005465908
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Introduction to special section on causal modeling
Darden, William R. - In: Journal of Business Research 12 (1984) 3, pp. 271-272
Persistent link: https://www.econbiz.de/10005466360
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Exploring the concept of affective quality: Expanding the concept of retail personality
Darden, William R.; Babin, Barry J. - In: Journal of Business Research 29 (1994) 2, pp. 101-109
Persistent link: https://www.econbiz.de/10005473458
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Issues in fitting theoretical and measurement models in marketing
Darden, William R.; Carlson, S. Michael; Hampton, Ronald D. - In: Journal of Business Research 12 (1984) 3, pp. 273-296
Persistent link: https://www.econbiz.de/10005473659
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Good and bad shopping vibes: Spending and patronage satisfaction
Babin, Barry J.; Darden, William R. - In: Journal of Business Research 35 (1996) 3, pp. 201-206
Persistent link: https://www.econbiz.de/10005473750
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Mapping market mobility: Psychographic profiles and media exposure
Darden, William R.; French, Warren A.; Howell, Roy D. - In: Journal of Business Research 7 (1979) 1, pp. 51-74
Persistent link: https://www.econbiz.de/10005473952
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Special issue on cutting edge research in retailing
Darden, William R. - In: Journal of Business Research 35 (1996) 3, pp. 177-178
Persistent link: https://www.econbiz.de/10005474193
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Shopping patterns of the rural consumer: Exploring the relationship between shopping orientations and outshopping
Lumpkin, James R.; Hawes, Jon M.; Darden, William R. - In: Journal of Business Research 14 (1986) 1, pp. 63-81
Persistent link: https://www.econbiz.de/10005474288