Godfrey, Jayne M.; Godfrey, Peter J. - In: Benchmarking: An International Journal 6 (1999) 1, pp. 40-59
This paper describes the extent to which Australian university alumni offices currently apply benchmarking principles. Not surprisingly, there is considerable diversity in the way that the offices measure, evaluate, and progress their operations. Benchmarking has been adopted by only half of the...