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Leveraging multichannel retailing: the experience of Tesco.com
Enders, Albrecht; Jelassi, Tawfik - In: MIS quarterly executive : a research journal devoted to … 8 (2009) 2, pp. 89-100
Persistent link: https://www.econbiz.de/10003854471
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Strategies for e-business : creating value through electronic and mobile commerce ; concepts and cases
Jelassi, Tawfik; Enders, Albrecht - 2008 - 2. ed.
Persistent link: https://www.econbiz.de/10003685392
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Strategies for e-business : creating value through electronic and mobile commerce ; concepts and cases
Jelassi, Tawfik; Enders, Albrecht; Martínez-López, … - 2014 - Third ed.
Persistent link: https://www.econbiz.de/10011381043
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The converging business models of Internet and bricks-and-mortar retailers
Enders, Albrecht; Jelassi, Tawfik - In: European Management Journal 18 (2000) 5, pp. 542-550
The authors discuss the advantages and disadvantages of traditional store-based and online retailing. To minimise the drawbacks, the emerging trend in retailing is a covergence of the two business models of retailing. Several examples of major companies in 'bricks-and-mortar' and 'online...
Persistent link: https://www.econbiz.de/10009212096
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Strategies for e-business : creating value through electronic and mobile commerce ; concepts and cases
Jelassi, Tawfik; Enders, Albrecht - 2005
Persistent link: https://www.econbiz.de/10004799760
Cover Image
Leveraging multichannel retailing: the experience of Tesco.com
Enders, Albrecht; Jelassi, Tawfik - In: MIS quarterly executive : a research journal devoted to … 8 (2009) 2, pp. 89-100
Persistent link: https://www.econbiz.de/10009895670
Cover Image
The converging business models of Internet and bricks-and-mortar retailers
Enders, Albrecht; Jelassi, Tawfik - In: European management journal : publ. twice a year for … 18 (2000) 5, pp. 542-550
Persistent link: https://www.econbiz.de/10006284381
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Strategies for e-business : creating value through electronic and mobile commerce ; concepts and cases
Jelassi, Tawfik; Enders, Albrecht - 2008 - 2. ed.
Persistent link: https://www.econbiz.de/10004914987
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Resolving the paradox of choice by leveraging the long tail of micro-communities - the case off the mass customising company Spreadshirt.com
Enders, Albrecht - In: International journal of electronic marketing and … 3 (2010) 4, pp. 382-397
Persistent link: https://www.econbiz.de/10009234910
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Interneteinsatz in der betriebswirtschaftlichen Aus- und Weiterbildung : strategische Positionierungsmöglichkeiten für Hochschulen
Enders, Albrecht - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10004796328