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Marktforschung
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Day, Ralph L.
57
Kuehn, Alfred A.
39
Hunt, H. Keith
9
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5
Hamburger, Michael J.
5
Hinkle, Charles L.
3
Ness, Thomas E.
3
Rohloff, Albert C.
3
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2
Bryan, Michael F.
2
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2
Farley, John U.
2
Leelakulthanit, Orose
2
Parsons, Leonard J.
2
Acito, Frank
1
Altmeyer, Axel
1
Becknell, jr., James C.
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Braun, Imme
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Ehrenberg, A. S. C.
1
Eliashberg, Johoshua
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Frank, Ronald E.
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Lee, Hanjoon
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Wu, Tsung-wen
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Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
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Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <5, 1980, Saint Louis, Mo.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
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International's series in marketing
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Social indicators research : an international and interdisciplinary journal for quality-of-life measurement
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Conceptualization and measurement of consumer satisfaction and dissatisfaction : proceedings of conference conducted by Marketing Science Institute with support of National Science Foundation, April 11-13, 1976
1
Consumer and industrial buying behavior
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Economic Review
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Macro-Marketing: distributive processes from a societal perspective : the proceedings of the Macro-Marketing Seminar, University of Colorado, Boulder, Colorado, August 15-18, 1976
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing management and the decision sciences: theory and applications
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Measuring advertising effectiveness. Selected readings
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Probabilistic models of consumer buying behavior
Kuehn, Alfred A.
;
Day, Ralph L.
- In:
Marketing models : Quantitative and behavioral
,
(pp. 51-62)
.
1968
Persistent link: https://www.econbiz.de/10003523302
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2
Simulation and operational gaming
Kuehn, Alfred A.
;
Day, Ralph L.
- In:
Marketing and the computer
,
(pp. 234-247)
.
1965
Persistent link: https://www.econbiz.de/10003523308
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3
The acceleration effect in forecasting industrial shipments
Kuehn, Alfred A.
;
Day, Ralph L.
- In:
Journal of marketing
27
(
1963
)
1
,
pp. 25-28
Persistent link: https://www.econbiz.de/10002062689
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4
The acceleration effect in forecasting industrial shipments
Kuehn, Alfred A.
;
Day, Ralph L.
- In:
Readings in business logistics
,
(pp. 113-119)
.
1969
Persistent link: https://www.econbiz.de/10002062692
Saved in:
5
Probabilistic models of consumer buying behavior
Kuehn, Alfred A.
;
Day, Ralph L.
- In:
Journal of marketing
28
(
1964
)
4
,
pp. 27-31
Persistent link: https://www.econbiz.de/10002063249
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6
Probabilistic models of consumer buying behavior
Kuehn, Alfred A.
;
Day, Ralph L.
- In:
Marketing models : quantitative and behavioral
,
(pp. 51-59)
.
1964
Persistent link: https://www.econbiz.de/10002063254
Saved in:
7
Important factors in effective advertising expenditures
Kuehn, Alfred A.
- In:
Proceedings of the ... National Conference of the …
44
(
1961
),
pp. 340-351
Persistent link: https://www.econbiz.de/10003610387
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8
Simulation of consumer behavior
Kuehn, Alfred A.
- In:
Proceedings of the Business and Economic Statistics …
(
1965
),
pp. 39-42
Persistent link: https://www.econbiz.de/10003610395
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9
Consumer brand choice : a learnings process?
Kuehn, Alfred A.
- In:
Marketing classics : a selection of influential articles
,
(pp. 140-153)
.
1969
Persistent link: https://www.econbiz.de/10002062698
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10
Consumer brand choice as a learning process
Kuehn, Alfred A.
- In:
Journal of advertising research
2
(
1962
)
4
,
pp. 10-17
Persistent link: https://www.econbiz.de/10002062701
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