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Ansatz zu einer integrierten Erfolgskontrolle von Verkaufsaktionen im Bereich der Markenartikel
Arm, Hans Rudolf - 1978
Persistent link: https://www.econbiz.de/10000000785
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Ein Beitrag der modernen Versuchsplanung zur Gestaltung des Marketing-Mix
Klotz, Udo Peter - 1977
Persistent link: https://www.econbiz.de/10000000990
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Competition and marketing strategies in the pharmaceutical industry
Slatter, Stuart S.; Slatter, Stuart St. P. - 1977
Persistent link: https://www.econbiz.de/10000001252
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Décisions économiques optimales pour la promotion des ventes
Chan Tung, Chan Sew Sam - 1977
Persistent link: https://www.econbiz.de/10000001330
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Economic reforms and Indian markets
Rao, Surendra Laxminarayan - 1994 - 1., rev. ed
Persistent link: https://www.econbiz.de/10000882411
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Information systems in marketing : an investigation for research and applications
Talvinen, Jari M. - 1994
Persistent link: https://www.econbiz.de/10000883962
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Basic types of business strategies and their implications on product development and marketing
Rajala, Arto - 1994
Persistent link: https://www.econbiz.de/10000884402
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BVAR as a category management tool : an illustration and comparison with alternative techniques
Curry, David J. (contributor) - 1994
Persistent link: https://www.econbiz.de/10000885243