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Optimal advertising and optima...
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Product quality
10,638
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10,638
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4,014
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4,014
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1,930
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1,790
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1,790
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1,698
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1,634
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1,322
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1,321
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896
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870
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869
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866
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628
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592
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592
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528
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515
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502
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501
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490
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471
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463
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455
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442
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442
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440
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411
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409
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399
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398
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397
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Lambertini, Luca
50
Jin, Ginger Zhe
34
Verhoogen, Eric
31
Peitz, Martin
29
Viaene, Jean-Marie
29
Chen, Natalie
27
Gabszewicz, Jean Jaskold
26
Siciliani, Luigi
25
Juvenal, Luciana
24
Lutz, Stefan Heinz Hermann
23
Garella, Paolo G.
22
Shleifer, Andrei
22
Straume, Odd Rune
22
Hallak, Juan Carlos
21
Vandenbussche, Hylke
21
Bastos, Paulo
20
Grossman, Gene M.
20
Helpman, Elhanan
20
Moraga-González, José Luis
20
Bate, Roger
19
Li, Dong
19
Tampieri, Alessandro
19
Tarola, Ornella
19
Usman, Osly
19
Waldfogel, Joel
19
Khandelwal, Amit
18
Laussel, Didier
18
Manova, Kalina
18
Nagurney, Anna
18
Strausz, Roland
18
Feenstra, Robert C.
17
Vergari, Cecilia
17
Yu, Zhihong
17
Acharyya, Rajat
16
Griliches, Zvi
16
Janssen, Maarten C. W.
16
Overgaard, Per Baltzer
16
Wauthy, Xavier Yves
16
Krishna, Kala
15
Lutz, Stefan
15
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National Bureau of Economic Research
167
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73
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12
Springer Fachmedien Wiesbaden
12
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8
IGI Global
7
Nomos Verlagsgesellschaft
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FAO
5
Hochschulrektorenkonferenz
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Iowa State University / Center for Agricultural and Rural Development
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UNIDO
5
Vereinte Nationen / Wirtschaftskommission für Europa
5
Verlag Dr. Kovač
5
World Bank
5
European Organization for Quality Control
4
Forschungsinstitut zur Zukunft der Arbeit
4
International Chamber of Commerce
4
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3
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3
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Martin-Luther-Universität Halle-Wittenberg / Sektion Pflanzenproduktion
3
Organisation for Economic Co-Operation and Development
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3
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3
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3
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3
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3
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3
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3
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2
Akademia Ekonomiczna w Krakowie
2
American Marketing Association
2
Association Nutrition Demain
2
Bundesinstitut für Berufsbildung <Berlin; Bonn>
2
CPI
2
California Agricultural Experiment Station
2
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
2
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NBER working paper series
166
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157
NBER Working Paper
148
International journal of production economics
118
International journal of production research
113
Discussion paper / Centre for Economic Policy Research
96
Economics letters
85
International journal of industrial organization
85
European journal of operational research : EJOR
75
American journal of agricultural economics
68
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
65
Management science : journal of the Institute for Operations Research and the Management Sciences
64
CESifo working papers
62
International journal of quality & reliability management
55
Voprosy ėkonomiki : ordena trudovogo krasnogo znameni ežemesjačnyj žurnal ; Vserossijskoe ėkonomičeskoe izdanie
52
Journal of wine economics
50
The American economic review
50
International journal of productivity and quality management : IJPQM
49
The journal of industrial economics
48
Applied economics
47
Working paper
47
The Rand journal of economics
45
Journal of economics & management strategy : JEMS
44
Journal of international economics
44
Journal of political economy
44
Journal of retailing and consumer services
44
The TQM journal : the international review of organizational improvement
43
Journal of business research : JBR
41
Journal of economic behavior & organization : JEBO
41
Journal of marketing
41
Discussion paper
39
United Nations publication
39
Europäische Hochschulschriften / 5
38
Food policy : economics planning and politics of food and agriculture
36
SpringerLink / Bücher
36
Total quality management & business excellence
36
Journal of economics
35
International journal of hospitality management
32
The review of economics and statistics
32
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30
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ECONIS (ZBW)
12,546
USB Cologne (EcoSocSci)
206
EconStor
27
ArchiDok
10
BASE
5
RePEc
4
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91
Der Konsument under den Werbern : Beitrag zur Mythologie der freien Marktwirtschaft
Franck, Sebastian
- In:
Gewerkschaftliche Monatshefte
12
(
1961
)
5
,
pp. 275-279
Persistent link: https://www.econbiz.de/10002203523
Saved in:
92
An attempt to answer the question, does advertising pay?
Kent, A. J.
;
Nuttall, C.
- In:
The incorporated statistician : the journal of the …
10
(
1960
)
1
,
pp. 29-35
Persistent link: https://www.econbiz.de/10002208622
Saved in:
93
The economic aspects of advertising
Kaldor, Nicholas
- In:
The review of economic studies
18
(
1949/50
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10002127978
Saved in:
94
Advertising
Frey, Albert Wesley
-
1961
-
3. ed
Persistent link: https://www.econbiz.de/10002162143
Saved in:
95
Game-theory models in the allocation of advertising expenditures
Friedman, Lawrence
- In:
Operations research
6
(
1958
)
5
,
pp. 699-709
Persistent link: https://www.econbiz.de/10002168224
Saved in:
96
Verfassungsmässige Grenzen der Wirtschaftswerbung
Jürgens, Erhard
- In:
Verwaltungsarchiv : VerwArch ; Zeitschrift für …
53
(
1962
)
2
,
pp. 105-144
Persistent link: https://www.econbiz.de/10002078450
Saved in:
97
Wholesale marketing in Japan
Dowd, Laurence P.
- In:
Journal of marketing
23
(
1959
)
3
,
pp. 257-262
Persistent link: https://www.econbiz.de/10002084395
Saved in:
98
Die Grenzen der Superlativreklame im deutschen, schweizerischen, französischen und angloamerikanischen Recht
Bock, Hans Dieter
-
1961
Persistent link: https://www.econbiz.de/10002295459
Saved in:
99
Effective Merchandising with premiums
Meredith, George
-
1962
Persistent link: https://www.econbiz.de/10002297539
Saved in:
100
Die Bundespost und ihre Reklamgesellschaft : ein Beitrag zur Betätigung der öffentlichen Hand im Wettbewerb
Kraft, A.
- In:
Wettbewerb in Recht und Praxis : wrp
7
(
1961
)
4
,
pp. 95-104
Persistent link: https://www.econbiz.de/10002254157
Saved in:
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