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Marketing
Beckman, Theodore N.; Davidson, William R.; Talarzyk, … - 1973 - 9. ed
Persistent link: https://www.econbiz.de/10000556850
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Marketing
Heskett, James L. - 1976
Persistent link: https://www.econbiz.de/10000557977
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An econometric approach to a marketing decision model
Frank, Ronald E.; Frank, Ronald Edward; Massy, William … - 1971
Persistent link: https://www.econbiz.de/10000572082
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Marketing management and the decision sciences: theory and applications
Darden, William R. (contributor);  … - 1971
Persistent link: https://www.econbiz.de/10000572181
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Marketing and market assessment
Sewell, J. L. - 1966
Persistent link: https://www.econbiz.de/10000574740
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Managing the marketing function: Concepts, analysis, and application
Rathmell, John Macklin - 1969
Persistent link: https://www.econbiz.de/10000575681
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Salesmanship. The personal force in marketing
Crissy, William Joseph Eliot; Kaplan, Robert M. - 1969
Persistent link: https://www.econbiz.de/10000575715
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Marketing decision making : a model building approach
Kotler, Philip - 1971
Persistent link: https://www.econbiz.de/10000576686
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Marketing models : quantitative applications
Day, Ralph L. (ed.); Parsons, Leonard J. (ed.) - 1971
Persistent link: https://www.econbiz.de/10000576737