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Value theory in marketing : an...
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Vereinigte Staaten
6
Marktforschung
3
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2
Handelspersonal
2
Verbraucherschutz
2
Absatzkosten
1
Absatzpolitik
1
Absatztheorie
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1
Consumer behaviour
1
Dienstleistung
1
Großbritannien
1
Konsumentenverhalten
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Marketing management
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Marketingmanagement
1
Marktpsychologie
1
Minderheit
1
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1
Services
1
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French, Warren A.
17
Beik, Leland L.
8
BEIK, LELAND L.
3
Barksdale, Hiram C.
3
Buzby, Stephen L.
3
Darden, William R.
3
Howell, Roy D.
2
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2
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2
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2
BROWN, LYNDON O.
1
Beik, Leland
1
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1
Redington, John T.
1
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1
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1
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1
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Journal of marketing
3
MSU business topics
3
Journal of Business Research
2
Journal of business research : JBR
2
Rivista internazionale di scienze economiche e commerciali : RiSEC ; pubblicazione trimestrale
2
Working series in marketing research
2
European journal of marketing : EJM
1
Journal of business ethics : JOBE
1
Journal of international marketing
1
Journal of the Academy of Marketing Science
1
Marketing management and strategy : a reader
1
Readings in basic marketing
1
Social science quarterly
1
The journal of business : B
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
Views of marketing : a reader
1
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ECONIS (ZBW)
19
OLC EcoSci
3
USB Cologne (EcoSocSci)
3
RePEc
2
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21
Marketing, an area of value
Beik, Leland
;
French, Warren A.
- In:
Rivista internazionale di scienze economiche e …
23
(
1976
)
9
,
pp. 834-848
Persistent link: https://www.econbiz.de/10001893942
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22
Use of multiple discriminant analysis to improve the salesman selection process
Perreault jr., William D.
;
French, Warren A.
;
Harris …
- In:
The journal of business : B
50
(
1977
)
1
,
pp. 50-62
Persistent link: https://www.econbiz.de/10002624670
Saved in:
23
Food labeling regulations : efforts toward full disclosure
French, Warren A.
;
Barksdale, Hiram C.
- In:
Journal of marketing
38
(
1974
)
3
,
pp. 14-19
Persistent link: https://www.econbiz.de/10002164744
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24
Package information legislation : trends and viewpoints
French, Warren A.
;
Schroeder, Leila O.
- In:
MSU business topics
20
(
1972
)
3
,
pp. 39-44
Persistent link: https://www.econbiz.de/10002164753
Saved in:
25
Augmented Retail Services: The Lifetime Value of Affection
Taher, Ahmed
;
Leigh, Thomas W.
;
French, Warren A.
- In:
Journal of business research : JBR
35
(
1996
)
3
,
pp. 217-228
Persistent link: https://www.econbiz.de/10006738135
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26
Moral Judgment and Market Negotiations: A Comparison of Chinese and American Managers
Ford, John B.
;
LaTour, Michael S.
;
Vitell, Scott J.
; …
- In:
Journal of international marketing
5
(
1997
)
2
,
pp. 57-76
Persistent link: https://www.econbiz.de/10007250460
Saved in:
27
Business's Environmental Responsibility in Taiwain - Moral, Legal or Negotiated
Sheng, Peihua
;
Chang, Linda
;
French, Warren A.
- In:
Journal of business ethics : JOBE
13
(
1994
)
11
,
pp. 887-898
Persistent link: https://www.econbiz.de/10006948810
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