Challenges the validity of a traditional model of the stages used in strategic marketing planning, arguing that the conventional model ignores the organizational and human factors present in reality. Proposes an “illogical” model of strategic marketing planning derived from a managerial...

Purpose Creating value through service innovation requires new processes and ways of communicating to multiple stakeholders. Institutions and stakeholders within the service ecosystem, however, often resist change. Adopting a new service strategy entails two distinct costs – monetary and...

Purpose Although many service organizations have adopted a productivity orientation to respond to increasing market challenges, the unanticipated downside effect of such an orientation is not well understood. For managers, it is interesting to know if this strategic initiative is working and how...

Purpose – The primary purpose of this study is to examine the relationship between knowledge management processes and a firm's ability to adapt to the external environment. Design/methodology/approach – The field survey research method was used and data were collected from 170 high...

Purpose – The aim of this paper is to explain how the globalisation of services can be limited or enhanced by societal effects. Design/methodology/approach – This analysis is based on a single case study. The authors use a qualitative and longitudinal approach, with in‐depth interviews and...

Purpose – The purpose of this study is to investigate the relationship between organizational culture, group dynamics, and organizational learning in the context of organizational change. Design/methodology/approach – A case study was used to examine cultural and group level factors that...

Purpose – In the 1980s and 1990s enthusiasm for Japanese or “lean” manufacturing methods swept through Western industry. At the time, commentators argued that these methods represented a new paradigm of manufacturing, a radical break with traditional methods. The purpose of this paper is...

Purpose – The purpose of this paper is to investigate the theoretical foundations of the solidarity network concept and its perceived utility as an enabling force for social organizations to influence change. The theoretical framework presented is intended to stimulate dialogue, interest and...

Purpose – The purpose of this paper is to describe how interruptions in organizational learning effect institutional absorptive capacity and contribute to organizational inertia. Design/methodology/approach – An exploratory model is presented as a heuristic to describe how interruptions in...