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Purpose: The demand for halal foods among non-Muslim customers is increasing in non-Muslim countries. This study investigates South Korean non-Muslim customers' halal food purchase intentions using an extended model of goal-directed behavior (EMGB). Design/methodology/approach: The study model...
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/methodology/approach: Survey among adult multicultural family members in the Gwangju and Jeonnam regions of South Korea. The main analysis methods … Korea, placing an emphasis on self-efficacy, which has been overlooked in previous studies. Also, by comparing and analyzing …
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's experience as CEO of the KEPCO (Korea Electric Power Corporation). In this book, Park describes the process of achieving "energy …
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