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Gensch, Dennis H.; Staelin, Richard - In: Journal of marketing research : JMR 9 (1972) 2, pp. 141-148

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Epstein, Abraham - 1969

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Darden, Joe T. - 1973

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Kemathe, Kem Rwaire - 1978

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Wellman, Barry - In: Sociology of education : an official journal of the … 44 (1971) 4, pp. 422-437

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Greenberg, Edward S. - In: Public opinion quarterly : journal of the American … 34 (1970) 3, pp. 333-345

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Jordon, Marion - In: The Conference Board record 6 (1969) 3, pp. 21-25

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Conant, Roger Royce - 1973

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Joyce, George (compiler); Govoni, Norman A. P. (contributor) - 1971 - [1st ed.]

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Andreasen, Alan R. (contributor); … - 1977

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