The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price, cost, value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions :...

This paper reports on the first large-sample survey of management attitudes among over 1,400 Russian mid-level managers and 740 Chief Executive Officers (CEOs). We find that while CEOs focus on knowledge of finances, company operations and legislation, as ideal CEO’s qualities, mid-level...