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Investieren in die Ernährungswirtschaft Osteuropas : ein Beurteilungsrahmen zur Risikoanalyse
Möller, Kristian - 1996 - Als Ms. gedr
Persistent link: https://www.econbiz.de/10000963861
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Research traditions in marketing : theoretical notes
Möller, K. E. Kristian - 1992
Persistent link: https://www.econbiz.de/10000849435
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Questioning the theory-praxis gap in marketing : types and drivers of research implementation
Möller, K. E. Kristian - In: European journal of marketing : EJM 51 (2017) 7/8, pp. 1163-1172
Persistent link: https://www.econbiz.de/10011725650
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Attitudinal and social influences on color television and toothpaste buying intentions
Möller, Kristian - In: Liiketaloudellinen aikakauskirja 27 (1978) 4, pp. 365-378
Persistent link: https://www.econbiz.de/10002504862
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Brand choice under perceived uncertainty : development and testing of a multiattribute choice model
Möller, Kristian - 1977
Persistent link: https://www.econbiz.de/10002504881
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Comparison of promotional management in exporting to Soviet Union and OECD countries
Möller, Kristian - In: Journal of business research : JBR 10 (1982) 2, pp. 199-215
Persistent link: https://www.econbiz.de/10002504914
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Industrial buying behavior of production materials : a conceptual model and analysis
Möller, Kristian - 1981
Persistent link: https://www.econbiz.de/10002504992
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Managerial application potential of multiattribute choice models
Möller, Kristian - 1978
Persistent link: https://www.econbiz.de/10002505103
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TV-mainossanoman rakenne ja vaikutus : Tutkimussuunnitelma
Möller, Kristian - 1981
Persistent link: https://www.econbiz.de/10002505153
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Uncertainty in consumers' choice behavior : a suggestion of a model and its operationalization
Möller, Kristian - In: Liiketaloudellinen aikakauskirja 26 (1977) 1, pp. 24-40
Persistent link: https://www.econbiz.de/10002505182