The Circular Economy package may contribute to economic growth with new job creation, added value, reduced greenhouse gas emissions and administrative burden. Focusing on higher materials recycling target, this paper appraises the economic implications. The hypothesis that higher recycling...

Refunds can be a major issue that e-tailers desperately want to avoid in China. One of the main reasons for customer returns is damage to goods due to improper logistics and shipping; however, proper packaging material (or technique) can significantly reduce the refund rate attributed to...

Environmental consciousness has become increasingly important in present times, as evident by the examples from both everyday life and business practices. In the manufacturing sector, the efforts to reduce the impact of environmentally harmful activities have collectively been labeled as green...

Over the past several years, Google has partnered with a number of thought leaders to evaluate and quantify the Internet’s impact on the broader macro-economy. Our work has demonstrated that the Internet has a truly phenomenal impact on economic activity and opportunity, contributing to 21% of...

The Fast Moving Consumer Goods (FMCG) industry regularly produces monumental waste. Today sustainability is the central issue of every society. Today, the average consumer is more aware of their product choices' environmental impact than a consumer as little as five years ago. The change is real...

This paper aims at analysing the impact of cosmetic products’ packaging on consumer buying behaviour. The objective of this study is to determine the impact of packaging elements on consumer buying decision process for cosmetic products. Packaging is considered as a strategic tool to amplify...