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Perspectives on advertising regulation
Jones, Mary Gardiner - 1973
Persistent link: https://www.econbiz.de/10003172730
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Commercial advertising and the fairness doctrine : the new F. C. C. policy in perspective
Simmons, Steven J. - In: Columbia law review 75 (1975) 6, pp. 1083-1120
Persistent link: https://www.econbiz.de/10002810895
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Legal aspects of marketing
Howard, Marshall C. - 1964
Persistent link: https://www.econbiz.de/10002850703
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Advertising and legal theory
Winter jr., Ralph K. - In: Issues in advertising : the economics of persuasion ; …, (pp. 15-26). 1978
Persistent link: https://www.econbiz.de/10003015302
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The Womanʹs Day case and cooperative advertising
Tarpey sr., Lawrence X. - In: Journal of marketing 29 (1965) 3, pp. 35-39
Persistent link: https://www.econbiz.de/10002898360
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A study of how tax policy is made : advertising tax, Iowa
Uhl, Kenneth P. - In: Decision sciences : DS 6 (1975), pp. 752-765
Persistent link: https://www.econbiz.de/10002924675
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The FTC presents ʺthe great sandpaper shaveʺ
Seligman, Daniel - In: Fortune 70 (1964) 6, pp. 130ff
Persistent link: https://www.econbiz.de/10002783047
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Advertising : attacks and counters
Greyser, Stephen A. - In: Harvard business review : HBR 50 (1972) 2, pp. 22-24, 26 [u.a.]
Persistent link: https://www.econbiz.de/10002527493
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Control of advertising in the United States and Germany : Volkswagen has a better idea
Grimes, Warren S. - In: Harvard law review 84 (1971) 8, pp. 1769-1800
Persistent link: https://www.econbiz.de/10002533490
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The perception of deception in television advertising, an exploratory investigation
Haefner, James Edward - 1972
Persistent link: https://www.econbiz.de/10002598600