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Changing perspectives into marketing : a preliminary analysis of marketing theory
Möller, K. E. Kristian; Anttila, Mai - 1989
Persistent link: https://www.econbiz.de/10000762846
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Marketing
Beckman, Theodore N.; Davidson, William R.; Talarzyk, … - 1973 - 9. ed
Persistent link: https://www.econbiz.de/10000556850
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Marketing
Zikmund, William G.; Amico, Michael d' - 1984
Persistent link: https://www.econbiz.de/10000559680
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Marketing
Giles, G. B. - 1983 - 4. ed
Persistent link: https://www.econbiz.de/10000317372
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Marketing
Heidingsfield, Myron Samuel - 1968 - 2d ed., rev. and enl
Persistent link: https://www.econbiz.de/10000679620
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Marketing
Lamb, Charles W.; Hair, Joseph F.; McDaniel, Carl D. - 1996 - 3rd ed
Persistent link: https://www.econbiz.de/10000543596
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Marketing and customer behaviour
Jenkins, John R. G. - 1972
Persistent link: https://www.econbiz.de/10000666881
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Marketing
1954
Persistent link: https://www.econbiz.de/10000673214
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Marketing
Beckman, Theodore N.; Davidson, William R. - 1967 - 8. ed
Persistent link: https://www.econbiz.de/10000674791
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Marketing
Schewe, Charles D.; Smith, Reuben M. - 1983 - 2. ed
Persistent link: https://www.econbiz.de/10000051781