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Marketing performance : a conc...
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Wind, Yoram
137
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100
Craig, C. S.
24
Craig, C. Samuel
20
Green, Paul E.
20
Craig, C.Samuel
15
Mahajan, Vijay
12
Sheth, Jagdish N.
10
Nijssen, Edwin J.
7
Sharp, Byron
6
Frank, Ronald E.
5
Gunther, Robert E.
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Samuel Craig, C.
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Claycamp, Henry J.
4
Jain, Arun K.
4
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4
Bennett, Aronte
3
Douglas, Susan
3
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Thomas, Robert J.
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2
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Nijssen, E. J.
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5
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ECONIS (ZBW)
136
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39
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20
RePEc
18
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14
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81
Gathering and using information for the selection of trading partners
Nijssen, Edwinl
;
Douglas, Susan P.
;
Calis, Gilles
- In:
European journal of marketing : EJM
33
(
1999
)
1-2
,
pp. 143-162
Persistent link: https://www.econbiz.de/10006096924
Saved in:
82
Book reviews - International market research
Craig, C.Samuel
;
Douglas, Susan P.
;
Chisnall, Peter M.
- In:
International journal of market research : JMRS ; the …
42
(
2000
)
4
,
pp. 495-498
Persistent link: https://www.econbiz.de/10006697498
Saved in:
83
Contextual and cultural factors underlying Americanization
Craig, C.Samuel
;
Douglas, Susan P.
;
Bennett, Aronte
- In:
International marketing review
26
(
2009
)
1
,
pp. 90
Persistent link: https://www.econbiz.de/10008170281
Saved in:
84
Global marketing strategy in the 21st century: the challenges
Douglas, Susan P.
- In:
Japan and the world economy : international journal of …
12
(
2000
)
4
,
pp. 381-384
Persistent link: https://www.econbiz.de/10007674357
Saved in:
85
Building global brands in the 21st century
Craig, C.Samuel
;
Douglas, Susan P.
- In:
Japan and the world economy : international journal of …
12
(
2000
)
3
,
pp. 273-284
Persistent link: https://www.econbiz.de/10007677519
Saved in:
86
Collaborative and Iterative Translation: An Alternative Approach to Back Translation
Douglas, Susan P.
;
Craig, C.Samuel
- In:
Journal of international marketing
15
(
2007
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10007608738
Saved in:
87
Market entry strategies : an emerging market perspective
Douglas, Susan P.
;
Craig, C. S.
- In:
Foreign trade review : quarterly journal of Indian …
29
(
1994
)
2
,
pp. 115-127
Persistent link: https://www.econbiz.de/10009922357
Saved in:
88
Market entry strategies : an emerging market perspective
Douglas, Susan P.
;
Craig, C. Samuel
- In:
Foreign trade review : quarterly journal of Indian …
39
(
2004
)
1
,
pp. 182-195
Persistent link: https://www.econbiz.de/10009922477
Saved in:
89
Conducting international marketing research in the twenty-first century
Craig, C.Samuel
;
Douglas, Susan P.
- In:
International marketing review
18
(
2001
)
1
,
pp. 80-90
Persistent link: https://www.econbiz.de/10006278336
Saved in:
90
Number 2 - Viewpoint - Competing in the next millennium: Challenges facing international marketers
Douglas, Susan P.
;
Craig, C.Samuel
- In:
International marketing review
16
(
1999
)
2-3
,
pp. 99-107
Persistent link: https://www.econbiz.de/10006297994
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