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Blacks in communications: journalism, public relations, and advertising

Stein, Meyer L. - 1972

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Die wettbewerbsrechtliche Haftung von Werbeagenturen und Massenmedien nach deutschem und amerikanischem Recht

Henning-Bodewig, Frauke - 1981

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Die Vollzieher der betrieblichen Werbung

Bohrer, Peter - 1962

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Advertising theory and practice

Sandage, Charles H.; Fryburger, Vernon - 1963 - 6. ed, 1. print

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Advertising

Mandell, Maurice I. - 1974 - 2. ed.

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Advertising : mass communication in marketing

Littlefield, James E.; Kirkpatrick, C. A. - 1970 - 3. ed

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Advertising

Frey, Albert Wesley; Halterman, Jean C. - 1970 - 4. ed.

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Advertising theory and practice

Sandage, Charles H.; Fryburger, Vernon; Rotzoll, Kim B. - 1979 - 10. ed.

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The art of advertising railwaxs : organisation and coordination in Britain's railway marketing, 1860 - 1910

Shin, Hiroki - In: Business history 56 (2014) 2, pp. 187-213

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How retailers support consumers during the pandemic : Kaufland case study

Moraru, Mădălina - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 7 (2021) 1, pp. 178-189

focused on medical care and innovation. The context of advertising campaigns requires a different approach with specific … communication characteristics: safety, medical care, protection, family assistance. The present study focuses on the advertising …

Persistent link: https://www.econbiz.de/10013170347