Berninghaus, Siegfried; Güth, Werner; Levati, M. Vittoria - 2009
satisficing is not possible, sales choices, point beliefs, or aspiration levels have to be adapted. This allows us to investigate …, participants are free to select non-satisficing sales profiles. The results reveal that most participants are satisficers who tend … to adjust aspiration levels if they cannot be satisfied. -- satisficing behavior ; duopoly ; profit aspiration ; theory …