Bundling has been extensively studied in the literature and its benefits have been manifested through three perspectives of achieving better price discrimination, helping to save costs, and preserving the power for deterring a potential entrant. In this study, we examine two aspects of bundling...

Although optimal forms of supply chain contracts have been widely studied in the literature, it has also been observed that decision makers fail to make optimal decisions in these contract setups. In this research, we propose different approaches to improve the performance of supply chain...

Purpose – This paper aims to show how proper risk management capabilities can lead to competitive advantage for a company. There is much evidence that suggests that the current very high level of volatilities in the business world is going to get worse in the years and decades to come. This...