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Research with in-built replications : comment and further suggestions for replication research
Evanschitzky, Heiner; Armstrong, Jon Scott - In: Journal of business research : JBR 66 (2013) 9, pp. 1406-1408
Persistent link: https://www.econbiz.de/10009755964
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Consequences of customer loyalty to the loyalty program and to the company
Evanschitzky, Heiner; Ramaseshan, B.; Woisetschläger, David - In: Journal of the Academy of Marketing Science 40 (2012) 5, pp. 625-638
Persistent link: https://www.econbiz.de/10009621889
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Perils of managing the service profit chain : the role of time lags and feedback loops
Evanschitzky, Heiner; Wangenheim, Florian von; … - In: Journal of retailing 88 (2012) 3, pp. 356-366
Persistent link: https://www.econbiz.de/10009622995
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Der Zusammenhang zwischen Arbeits- und Händlerzufriedenheit : eine empirische Analyse bei einem internationalen Konsumgüterhersteller
Evanschitzky, Heiner; Werdermann, Max - In: Internationaler Vertrieb : Grundlagen, Konzepte und …, (pp. 589-601). 2012
Persistent link: https://www.econbiz.de/10009624379
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Reply to commentary on designing research with in-built differentiated replication
Uncles, Mark D.; Kwok, Simon - In: Journal of business research : JBR 66 (2013) 9, pp. 1409-1410
Persistent link: https://www.econbiz.de/10009757110
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Spillover effects of service failures in coalition loyalty programs : the buffering effect of special treatment benefits
Schumann, Jan Hendrik; Wünderlich, Nancy V.; … - In: Journal of retailing 90 (2014) 1, pp. 111-118
Persistent link: https://www.econbiz.de/10010359932
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Aligning employee service recovery performance with brand values : the role of brand-specific leadership
Khanyapuss Punjaisri; Evanschitzky, Heiner; Rudd, John - In: Journal of marketing management : MM 29 (2013) 9/10, pp. 981-1006
Persistent link: https://www.econbiz.de/10010194421
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The franchise dilemma : entrepreneurial characteristics, relational contracting, and opportunism in hybrid governance
Evanschitzky, Heiner; Caemmerer, Barbara; Backhaus, Christof - In: Journal of small business management : JSBM ; a joint … 54 (2016) 1, pp. 279-298
Persistent link: https://www.econbiz.de/10011437432
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Consumer trial, continuous use, and economic benefits of a retail service innovation : the case of the personal shopping assistant
Evanschitzky, Heiner; Iyer, Gopalkrishnan R.; Pillai, … - In: The journal of product innovation management : an … 32 (2015) 3, pp. 459-475
Persistent link: https://www.econbiz.de/10011441406
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The influence of organizational and national culture on new product performance
Eisend, Martin; Evanschitzky, Heiner; Gilliland, David I. - In: The journal of product innovation management : an … 33 (2016) 3, pp. 260-276
Persistent link: https://www.econbiz.de/10011524535