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Neue empirische Befunde zur Preissetzung und zum Verbraucherverhalten im Lebensmitteleinzelhandel

Herrmann, Roland; Möser, Anke; Werner, Elke - 2001

Persistent link: https://www.econbiz.de/10001590084

The Determinants of Coupon Discounts for Breakfast Cereals

Price, Gregory - 2008

This study identifies the determinants of coupon values at the brand level within the context of a complex marketing … program. A two-equation, fixed-effects, panel-data model accounts for the bidirectional causality between brand prices and … captures the industry's 1996 price cuts and discount reductions. Higher brand prices cause coupon values to rise, supporting …

Persistent link: https://www.econbiz.de/10012723426

Understanding Private Label Purchase in Breakfast Cereals and Snacks

S., Jayakrishnan - 2015

The Indian retail industry was estimated at USD 520 Billion in 2013 and projected to grow at a rate of 13% and will have a market size of USD 950 billion by 2018 (E&Y, 2014). Retail sector has become competitive with the emergence of organized retail players. Currently retailers are focusing on...

Persistent link: https://www.econbiz.de/10013024661

Brand-Supermarket Demand for Breakfast Cereals and Retail Competition

Chidmi, Benaissa; Lopez, Rigoberto A. - 2010

chosen cereals, they exhibit strong brand and supermarket loyalty. Retail markups increase and marginal costs decrease with …

Persistent link: https://www.econbiz.de/10014225279

Discount chains and brand policy

Gabrielsen, Tommy Staahl; Sørgard, Lars - In: The Scandinavian journal of economics 101 (1999) 1, pp. 127-142

Persistent link: https://www.econbiz.de/10001400012

The determinants of consumer price dispersion : evidence from French supermarkets

Berardi, Nicoletta; Sevestre, Patrick; Thébault, Jonathan - 2017

Persistent link: https://www.econbiz.de/10011745835

The role of retail services in food market equilibrium

Chidmi, Benaissa; Lopez, Rigoberto A. - In: Innovation and system dynamics in food networks 2007 : …, (pp. 497-506). 2007

Persistent link: https://www.econbiz.de/10003713463

What do chain store sales tell us about consumer spending?

Harris, Ethan Schlozer; Vega, Clara - 1996

Persistent link: https://www.econbiz.de/10000962048

Price war : what is it good for? ; store visit and basket size response to the price war in Dutch grocery retailing

Heerde, Harald J. van; Gijsbrechst, Els; Pauwels, Koen - In: MSI reports : working paper series (2007) 1, pp. 87-112

Persistent link: https://www.econbiz.de/10003605802

Buying by voluntary chains and other associations of retailers and wholesalers

Fulop, Christina - 1962

Persistent link: https://www.econbiz.de/10003555089

A service of the