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2,344
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Kotler, Philip
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96
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86
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86
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83
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81
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79
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76
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75
Storey, David J.
71
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70
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67
Dana, Leo Paul
66
Beck, Thorsten
64
Kayser, Gunter
64
Smallbone, David
62
Vrontis, Demetris
60
Pepels, Werner
58
McKenzie, David J.
56
Acs, Zoltán J.
53
Wagner, Joachim
51
Cowling, Marc
50
Degryse, Hans
50
Kranzusch, Peter
48
Martin, Albert
47
Ongena, Steven
47
Pauhofová, Iveta
47
Zimmermann, Volker
47
Fink, Matthias
46
Harvie, Charles
46
Icks, Annette
46
Kay, Rosemarie
45
Keller, Kevin Lane
45
Serrasqueiro, Zélia
44
Müller, Klaus
43
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43
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592
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European journal of marketing : EJM
139
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138
Pracovné materiály / Prognostický Ústav, SAV
134
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132
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131
International journal of globalisation and small business : IJGSB
126
Policy research working paper : WPS
124
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123
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121
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116
Journal of the Academy of Marketing Science
116
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110
Journal of marketing communications
109
Journal of open innovation : technology, market, and complexity
108
NBER working paper series
108
Piccola impresa
107
Technovation : the international journal of technological innovation, entrepreneurship and technology management
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4,465
RePEc
944
EconStor
700
Other ZBW resources
399
OLC EcoSci
65
BASE
51
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32
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1
Determinanty exportnej marketingovej stratégie : analýza malých a stredných podnikov v Slovenskej Republike
Lesáková, Dagmar
- In:
Ekonomické rozhl'ady
37
(
2008
)
3
,
pp. 285-295
Persistent link: https://www.econbiz.de/10003773818
Saved in:
2
Relationship marketing in micro and small enterprises and local authorities - international comparison
Lukášová, R°užena
(
contributor
); …
-
2009
Persistent link: https://www.econbiz.de/10003895968
Saved in:
3
Determinants of export marketing strategies of forest products companies in the context of transition : the case of
Slovakia
Brodrechtova, Yvonne
- In:
Forest policy and economics : a companion journal to …
10
(
2008
)
7/8
,
pp. 450-459
Persistent link: https://www.econbiz.de/10003794782
Saved in:
4
Herkunft und Image der Lebensmittel als Entscheidungsfaktor bei der Vermarktung im internationalen Wettbewerb unter besonderer Berücksichtigung der Kommunikationspolitik
Sedláková, Jana
-
2008
Persistent link: https://www.econbiz.de/10003974846
Saved in:
5
Marketing standardization versus differentiation in industrial multinational companies in
Slovakia
Roby, Zuzana
- In:
Megatrend review : the international review of applied …
7
(
2010
)
2
,
pp. 243-251
Persistent link: https://www.econbiz.de/10008825594
Saved in:
6
Marketingová komunikácia podnikov cestovného ruchu - tvorba a optimalizácia komunikačného mixu
Majtán, Štefan
;
Frianová, Viera
- In:
Ekonomický časopis : časopis pre ekonomickú …
59
(
2011
)
2
,
pp. 178-193
Persistent link: https://www.econbiz.de/10009303961
Saved in:
7
Marketing science & inspirations
Univerzita Komenského v Bratislave / Katedra marketingu
-
Bratislava : [Verlag nicht ermittelbar]
-
7.2012 -
Persistent link: https://www.econbiz.de/10011349695
Saved in:
8
Shifts in audience development strategies in the times of economic crisis
Tajtáková, Mária
;
Zák, Štefan
;
Filo, Peter
- In:
Megatrend review : the international review of applied …
9
(
2012
)
1
,
pp. 125-139
Persistent link: https://www.econbiz.de/10009664060
Saved in:
9
Marketing aspects of market orientation of Slovak indusrial enterprises in purchasing
Kita, Jaroslav
;
Grossmanová, Marta
;
Kita, Pavol
- In:
Argumenta oeconomica
(
2008
)
2
,
pp. 109-124
Persistent link: https://www.econbiz.de/10003802189
Saved in:
10
Marketing communication - selected issues
Bajdak, Andrzej
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10011292524
Saved in:
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