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Consumer behaviour
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Sheth, Jagdish N.
398
Parvatiyar, Atul
25
Sharma, Arun
25
Sheth, Jagdish
20
Sisodia, Rajendra
19
Holbrook, Morris B.
17
Krishnan, Balaji C.
14
Malhotra, Naresh K.
14
Sisodia, Rajendra S.
13
Belk, Russell W.
12
Hunt, Shelby D.
11
Kumar, V.
11
Solomon, Michael R.
10
Wind, Yoram
10
Grönroos, Christian
9
Jacoby, Jacob
9
Monroe, Kent B.
9
Uslay, Can
9
Bettman, James R.
7
Green, Paul E.
7
Varadarajan, Rajan
7
Zaltman, Gerald
7
Eshghi, Abdolreza
6
Sinha, Mona
6
Iyer, Gopalkrishnan R.
5
Rao, Vithala R.
5
Sethi, S.Prakash
5
Yow, John
5
Bechwati, Nada Nasr
4
Howard, John A.
4
Jain, Varsha
4
Ambika, Anupama
3
Birnik, Andreas
3
Birnik, Anna-Karin
3
Gross, Barbara L.
3
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3
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3
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3
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3
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University of Illinois at Urbana-Champaign. College of Commerce and Business Administration.
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International Conference on Relationship Marketing <1996, Berlin>
1
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Legends in marketing
81
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43
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9
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Legends in strategic marketing
6
Handbook of relationship marketing
4
International Marketing Review
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4
Journal of macromarketing
4
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Does marketing need reform? : fresh perspectives on the future
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ECONIS (ZBW)
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Tectonic shift : the geoeconomic realignment of globalizing markets
Sheth, Jagdish N.
;
Sisodia, Rajendra
-
2005
Persistent link: https://www.econbiz.de/10003229269
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162
Das Gesetz der Drei : Warum immer drei Unternehmen einen Markt beherrschen und Nischenanbieter trotzdem große Chancen haben
Sheth, Jagdish N.
;
Sisodia, Rajendra
-
2003
Persistent link: https://www.econbiz.de/10001727922
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163
Behavioral approaches to industrial marketing : extant and emerging reserach
Sheth, Jagdish N.
;
Sharma, Arun
- In:
Handbuch Industriegütermarketing : Strategien - …
,
(pp. 147-173)
.
2004
Persistent link: https://www.econbiz.de/10002471406
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164
Does marketing need reform? : fresh perspectives on the future
Sheth, Jagdish N.
(
ed.
)
-
2006
Persistent link: https://www.econbiz.de/10003082071
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165
The future of marketing : critical 21st century perspectives
Kitchen, Philip J.
(
ed.
);
Sheth, Jagdish N.
(
contributor
)
-
2003
-
1. publ.
Persistent link: https://www.econbiz.de/10001702742
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166
The future of marketing
Sheth, Jagdish N.
;
Sisodia, Rajendra
- In:
The future of marketing : critical 21st century perspectives
,
(pp. 140-162)
.
2003
Persistent link: https://www.econbiz.de/10001737375
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167
The domain and conceptual foundations of relationship marketing
Parvatiyar, Atul
;
Sheth, Jagdish N.
- In:
Handbook of relationship marketing
,
(pp. 3-38)
.
2000
Persistent link: https://www.econbiz.de/10001559300
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168
The evolution of relationship marketing
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook of relationship marketing
,
(pp. 119-145)
.
2000
Persistent link: https://www.econbiz.de/10001559308
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169
Relationship marketing in consumer markets : antecedents and consequences
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook of relationship marketing
,
(pp. 171-207)
.
2000
Persistent link: https://www.econbiz.de/10001559315
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170
Toward a theory of business alliance formation
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook of relationship marketing
,
(pp. 303-323)
.
2000
Persistent link: https://www.econbiz.de/10001559325
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