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The ethics of managing custome...
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75
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69
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Matten, Dirk
43
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43
Suchanek, Andreas
43
Thielemann, Ulrich
43
Palmatier, Robert W.
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39
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7
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SpringerLink / Bücher
442
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357
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International journal of hospitality management
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Journal of Business Ethics
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Journal of the Academy of Marketing Science
184
Business ethics quarterly : the journal of the Society for Business Ethics
180
Journal of strategic marketing
174
International journal of electronic customer relationship management : IJECRM
151
Zeitschrift für Wirtschafts- und Unternehmensethik : zfwu
147
Cogent business & management
137
International journal of contemporary hospitality management
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Springer eBook Collection
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Business horizons
124
Journal of travel and tourism marketing
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Tourism management : research, policies, practice
120
Gabler Edition Wissenschaft
118
The journal of product & brand management
116
European Journal of Marketing
115
Asia Pacific journal of marketing and logistics
113
The journal of brand management : an international journal
113
Psychology & marketing
111
Business ethics : a European review
110
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109
Journal of Business & Industrial Marketing
108
Marketing intelligence & planning
108
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107
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104
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1
The benefits of sales force automation (SFA) : an empirical examination of SFA usage on relationship quality and performance
Holloway, Betsy Bugg
;
Deitz, George D.
;
Hansen, John D.
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
4
,
pp. 223-242
Persistent link: https://www.econbiz.de/10010244789
Saved in:
2
How ethics can enhance organizational privacy : lessons from the ChoicePoint and TJX data breaches
Culnan, Mary J.
;
Clark, Cynthia E.
- In:
Management information systems : mis quarterly
33
(
2009
)
4
,
pp. 673-687
Persistent link: https://www.econbiz.de/10003910412
Saved in:
3
Electronic customer care (ECC) : IT in der Anbieter-Kunden-Beziehung
Muther, Andreas
-
1998
Persistent link: https://www.econbiz.de/10000674496
Saved in:
4
Marketing information systems
Mayros, Van
;
Werner, Michael
-
1982
Persistent link: https://www.econbiz.de/10000053088
Saved in:
5
Die Kreditkarte als Mittel zur Kundenbindung : eine kritische Analyse der Einsatzmöglichkeiten und Grenzen
Fischer, Claus Peter
-
1996
Persistent link: https://www.econbiz.de/10000961902
Saved in:
6
Konzepte des Beziehungsmanagements am Beispiel von Supplier und Customer Relationships
Riemer, Kai
- In:
HMD : Praxis der Wirtschaftsinformatik
45
(
2008
)
259
,
pp. 7-20
Persistent link: https://www.econbiz.de/10003635555
Saved in:
7
Shared Servicespace : arbeits- und akteursorientierte Gestaltung computerunterstützter Kundeninteraktion
Theißing, Florian
-
2007
Persistent link: https://www.econbiz.de/10003637653
Saved in:
8
Kundenerkenntnisse : wie man systematisch das Wissen vertieft
Hölscher, Ansgar
;
Staack, Yvonne
- In:
Marketing nach Maß : von der Vielfalt profitieren
,
(pp. 19-39)
.
2007
Persistent link: https://www.econbiz.de/10003650746
Saved in:
9
A structurational analysis of CRM systems' cultural aspects : a comparative case study
Ali, Maged
;
Brooks, Laurence
;
Alshawi, Sarmad
- In:
International journal of value chain management : IJVCM
2
(
2008
)
1
,
pp. 57-75
Persistent link: https://www.econbiz.de/10003744712
Saved in:
10
International journal of electronic customer relationship management : IJECRM
Genève [u.a.] : Inderscience Enterprises
-
1.2007/08 -
Persistent link: https://www.econbiz.de/10003744848
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