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Effort or timing : the effect of lump-sum bonuses
Steenburgh, Thomas J. - In: Quantitative marketing and economics : QME 6 (2008) 3, pp. 235-256
Persistent link: https://www.econbiz.de/10003765608
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The invariant proportion of substitution property (IPS) of discrete-choice models
Steenburgh, Thomas J. - In: Marketing science : the marketing journal of the … 27 (2008) 2, pp. 300-307
Persistent link: https://www.econbiz.de/10003709022
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The IPS property
Steenburgh, Thomas J. - 2004
Persistent link: https://www.econbiz.de/10003242504
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Effort or timing : the effect of lump-sum bonuses
Steenburgh, Thomas J. - 2005
Persistent link: https://www.econbiz.de/10003242562
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On decomposing the elasticity of demand
Steenburgh, Thomas J. - 2005
Persistent link: https://www.econbiz.de/10003242568
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Allocating marketing resources
Gupta, Sunil; Steenburgh, Thomas J. - In: Marketing mix decisions : new perspectives and practices, (pp. 3-37). 2008
Persistent link: https://www.econbiz.de/10003769428
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Taste heterogeneity, IIA, and the similarity critique
Steenburgh, Thomas J. (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003783576
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Essays in sales compensation and direct marketing
Steenburgh, Thomas J. - 2004
Persistent link: https://www.econbiz.de/10003777155
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Adding bricks to clicks : the effects of store openings on sales through direct channels
Avery, Jill; Caravella, Mary; Deighton, John; … - 2007
Persistent link: https://www.econbiz.de/10003440287
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Substitution patterns of the random coefficients logit
Steenburgh, Thomas J.; Ainslie, Andrew - 2010
Persistent link: https://www.econbiz.de/10003933265