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Effect of price and brand on common platform appliance failure
Baker, Nathan; Badar, M. Affan - In: Asia-Pacific journal of management research and … 11 (2015) 4, pp. 296-304
Persistent link: https://www.econbiz.de/10011446577
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Role of advertising and promotional strategies in shaping consumer brand attitude regarding consumer durable retailers in Vietnam
Cuong Hung Pham - In: International journal of intelligent enterprise 9 (2022) 2, pp. 258-273
Persistent link: https://www.econbiz.de/10013256158
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Does marketing ambidexterity boost marketing performance? : empirical evidence in Indonesia's consumer goods
Adiwijaya, Karto; Wahyuni, Sari; Gayatri, Gita; Mussry, … - In: Journal of global marketing 33 (2020) 4, pp. 266-288
Persistent link: https://www.econbiz.de/10012292811
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The rhetoric of celebrity endorsement strategy and consumer purchase intention on fast moving consumer goods among Al-Hikmah University undergraduate students
Brimah, Bolatito Amudat; Olanipekun, Wahid Damilola; … - In: SocioEconomic challenges : SEC 4 (2020) 3, pp. 104-112
Persistent link: https://www.econbiz.de/10012295317
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Customer relationship management : websites analysis of the top ten consumer goods companies
Rîpa, Alexandru Ioan; Nicolescu, Luminița - In: Management dynamics in the knowledge economy 11 (2023) 4/42, pp. 352-371
Persistent link: https://www.econbiz.de/10014448679
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The Price distribution of consumer goods in retail markets
Kaldasch, Joachim - In: International journal of economics and financial issues … 13 (2023) 5, pp. 52-58
Persistent link: https://www.econbiz.de/10014417893
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Consumer purchase behaviour of perishable products from selected stores in Durban
Ntobaki, Paballo Patience; Hawkins-Mofokeng, Raymond; … - 2022
Persistent link: https://www.econbiz.de/10012887935
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Mapping factors contributing to customer behaviour in purchasing consumer durable loans in urban area of Ahmedabad city
Upadhyay, Hiteksha; Nihalani, Nikita - In: GITAM journal of management : a quarterly publication … 17 (2019) 2, pp. 85-92
Persistent link: https://www.econbiz.de/10012212418
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Durable goods monopoly with a finite but uncertain number of consumers
Majerus, David W. - 1992
Persistent link: https://www.econbiz.de/10000831044
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Durable and nondurable consumption : evidence from Italian household data
Brugiavini, Agar; Weber, Guglielmo - 1992
Persistent link: https://www.econbiz.de/10000839124