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Newspaper advertising and promotion
McClure, Leslie Willard - 1950
Persistent link: https://www.econbiz.de/10000674735
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Printing and promotion handbook : How to plan, produce, and use printing, advertising, and direct mail
Melcher, Daniel (ed.); Larrick, Nancy (contributor) - 1949
Persistent link: https://www.econbiz.de/10000567135
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The remembering and forgetting of advertising
Zielske, Hubert A. - In: Journal of marketing 23 (1959), pp. 239-243
Persistent link: https://www.econbiz.de/10003713860
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Die Werbeträgerauswahl für industrielle Fachwewrbung
Muenster, Hans A. - In: Absatzwirtschaft, (pp. 325-347). 1964
Persistent link: https://www.econbiz.de/10003636955
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National magazines as advertising media : prep. by Research Department
1947
Persistent link: https://www.econbiz.de/10003638233
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Aus der Praxis der Anzeigenforschung
Neumann, Hieldegard - In: Kleiner Almanach der Marktforschung (1963), pp. 61-67
Persistent link: https://www.econbiz.de/10003639495
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Financial advetising past and present
Newman, Karin - In: The Three banks review (1983) 140, pp. 46-56
Persistent link: https://www.econbiz.de/10003640554
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Wie man aus der Anzeigenwerbung das meiste herausholt
Olson, Eugene A. - In: Praxis des Marketing : Erschliessung der Märkte von morgen, (pp. 104-110). 1961
Persistent link: https://www.econbiz.de/10003645467