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Leveraging events to ensure enduring benefits : the legacy strategy of the 2015 AFC Asian Cup

Fairley, Sheranne; Lovegrove, Hannah; Brown, Michael - In: Sport management review 19 (2016) 4, pp. 466-474

Persistent link: https://www.econbiz.de/10011566690

Sicherheit auf öffentlichen Tanzveranstaltungen : Ergebnisse einer explorativen Studie zur Sicherheit auf kleinen bis mittleren Tanzveranstaltungen

Winnen, Lothar; Wrobel, Alexander; Malkus, Jens; … - In: Praxisorientiertes Eventmanagement : Events erfolgreich …, (pp. 255-278). 2014

Persistent link: https://www.econbiz.de/10010469816

Risikomanagement und Krisenkommunikation : Veranstalter und Eventplaner stehen vor neuen Herausforderungen

Scherer, Harald - In: Praxisorientiertes Eventmanagement : Events erfolgreich …, (pp. 239-254). 2014

Persistent link: https://www.econbiz.de/10010469820

Cities for sale : how cities can attract tourists by creating events

Herstein, Ram; Berger, Ron - In: The marketing review 14 (2014) 2, pp. 131-144

Persistent link: https://www.econbiz.de/10010417124

Can fundraising be fun? : an event management study of unique experiences, performance and quality

Chen, Po-Ju; Singh, Dipendra; Ozturk, Ahmet Bulent; … - In: Tourism review : the official journal of the AIEST 69 (2014) 4, pp. 310-328

Persistent link: https://www.econbiz.de/10010479494

Marketing für Mega Events

Eisermann, Uwe; Kickenweitz, Jörg; Kickenweitz, Elisabeth - In: Entscheidungsstrategien in der BWL : Case Studies für …, (pp. 273-316). 2011

Persistent link: https://www.econbiz.de/10009269954

All work and no play makes Jack a dull boy : an exploration of business travelers' attendance at live, ticketed entertainment events

Bernthal, Matthew; Nagel, Mark; Harrill, Rich; Riner, Paul - In: Tourism analysis : an interdisciplinary tourism & … 17 (2012) 2, pp. 213-224

Persistent link: https://www.econbiz.de/10009580579

Mega-sporting events as experience goods

Heyne, Malte (contributor); Maennig, Wolfgang (contributor); … - 2007

This paper tests the hypothesis that a nation's hosting of a mega-sporting event is an experience good for its residents. Applying data from an ex-ante and ex-post query based on contingent valuation methods, we use the Soccer World Cup 2006 as a natural experiment. The significant ex-post...

Persistent link: https://www.econbiz.de/10003660094

Festival de Lanaudière : differentiation in customer experience

Dantas, Danilo C.; Colbert, François - In: International journal of arts management 18 (2016) 3, pp. 79-85

Persistent link: https://www.econbiz.de/10011497300

Composition of event attendees : a comparison of three small-scale sporting events

Kwiatkowski, Grzegorz - In: International journal of sport finance 11 (2016) 2, pp. 163-180

Persistent link: https://www.econbiz.de/10011499095

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