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When the minority is the major...
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Estonia
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5
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4
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McKenzie, Brent
34
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11
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4
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3
Kotri, Andrus
3
Brou, Daniel
2
Collins, Kirk A.
2
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2
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Baltic journal of management
8
Baltic Journal of Management
6
EBS review
2
International journal of business and emerging markets : IJBEM
2
International journal of management practice : IJMP
2
Journal of East-West business
2
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Handbook of business practices and growth in emerging markets
1
Handbook of research on international advertising
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International Journal of Economics and Business Research
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International journal of economics and business research
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Retailing in emerging markets : a policy and strategy perspective
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The European retail digest : the authoritative guide to trends and developments in retailing across Europe
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The challenge of BRIC multinationals
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ECONIS (ZBW)
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Does retailer country of origin effects exist in transition economies? : an Estonian case study
McKenzie, Brent
- In:
International journal of management practice : IJMP
3
(
2008/09
)
3
,
pp. 226-240
Persistent link: https://www.econbiz.de/10003812464
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2
A test of retail service brand extensions in Estonia : Tallinna Kaubamaja and Selver
McKenzie, Brent
- In:
EBS review
(
2008/09
)
2
,
pp. 89-101
Persistent link: https://www.econbiz.de/10003885382
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3
University business students' perceptions of retail shopping behaviour : a Canadian and Estonian comparative study
McKenzie, Brent
- In:
Baltic journal of management
3
(
2008
)
1
,
pp. 105-118
Persistent link: https://www.econbiz.de/10003697808
Saved in:
4
Baltic tiger or wounded lion : retail trade and shopping behavior in Estonia, Latvia, and Lithuania
McKenzie, Brent
- In:
Handbook of business practices and growth in emerging …
,
(pp. 181-200)
.
2010
Persistent link: https://www.econbiz.de/10003946275
Saved in:
5
Twenty years on - retailer advertising during and since the fall of the Soviet Union : Tallinna Kaubamaja, "Estonia's Department Store"
McKenzie, Brent
- In:
Handbook of research on international advertising
,
(pp. 179-197)
.
2012
Persistent link: https://www.econbiz.de/10009513925
Saved in:
6
From communism to capitalism : Tallinna Kaubamaja - Estonia's department store
McKenzie, Brent
- In:
History of retailing and consumption
7
(
2021
)
1
,
pp. 57-78
Persistent link: https://www.econbiz.de/10012693762
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7
Retail value chains : extension and development into transition economies : Stockmann in Estonia and Latvia
McKenzie, Brent
;
Merrilees, Bill
- In:
Baltic journal of management
3
(
2008
)
3
,
pp. 309-327
Persistent link: https://www.econbiz.de/10003775164
Saved in:
8
Service entry strategies into a transition economy : an Estonian case study
McKenzie, Brent
;
Merrilees, Bill
- In:
International journal of business and emerging markets …
1
(
2008/09
)
2
,
pp. 124-140
Persistent link: https://www.econbiz.de/10003794519
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9
Culture and marketing strategy in discount retailing
Merrilees, Bill
;
McKenzie, Brent
;
Miller, Dale
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 215-221
Persistent link: https://www.econbiz.de/10003428830
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10
Mass customization and system development : case findings from the packaging industry
Kotri, Andrus
;
McKenzie, Brent
- In:
Baltic journal of management
5
(
2010
)
1
,
pp. 100-117
Persistent link: https://www.econbiz.de/10003940107
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