Similar Search Results

Braun, Michael; Schweidel, David A.; Stein, Eli - In: Journal of marketing research : JMR 52 (2015) 6, pp. 848-864

Persistent link: https://www.econbiz.de/10011421731

Etgar, Michael - In: Journal of the Academy of Marketing Science 36 (2008) 1, pp. 97-108

Persistent link: https://www.econbiz.de/10003679898

Xie, Chunyan; Bagozzi, Richard P.; Troye, Sigurd V. - In: Journal of the Academy of Marketing Science 36 (2008) 1, pp. 109-122

Persistent link: https://www.econbiz.de/10003679920

Michel, Stefan; Vargo, Stephen L.; Lusch, Robert F. - In: Journal of the Academy of Marketing Science 36 (2008) 1, pp. 152-155

Persistent link: https://www.econbiz.de/10003679934

Lusch, Robert F. (contributor) - 2008

Persistent link: https://www.econbiz.de/10003680135

Tukel, Oya I.; Dixit, Ashutosh - In: The journal of business & industrial marketing 28 (2013) 6, pp. 468-474

Persistent link: https://www.econbiz.de/10009790099

Matthyssens, Paul; Vandenbempt, Koen; Weyns, Sara - In: Creating and managing superior customer value, (pp. 449-477). 2009

Persistent link: https://www.econbiz.de/10003826506

Watanabe, Yoshiaki - In: International business and economics research journal 13 (2014) 6, pp. 1483-1498

Persistent link: https://www.econbiz.de/10011280177

Seppänen, Kaisa; Huiskonen, Janne; Koivuniemi, Jouni; … - In: International journal of services and operations management 26 (2017) 1, pp. 1-17

Persistent link: https://www.econbiz.de/10011719181

Farquhar, Jillian Dawes; Rowley, Jennifer - In: Marketing theory 9 (2009) 4, pp. 425-438

Persistent link: https://www.econbiz.de/10003920661