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1
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Marketing theory
88
Journal of business research : JBR
86
Journal of historical research in marketing
86
SpringerLink / Bücher
82
Industrial marketing management : the international journal for industrial and high-tech firms
79
European Journal of Marketing
76
Journal of marketing management : MM
67
Journal of macromarketing : examining the interactions among markets, marketing, and society
59
Qualitative research in organizations and management : an international journal
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57
Journal of the Academy of Marketing Science
52
Qualitative market research : an international journal
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Legends in marketing
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Journal of management inquiry
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AMS review : official publication of the Academy of Marketing Science
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Journal of Historical Research in Marketing
36
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
European journal of marketing : EJM
34
Springer eBook Collection / Business and Economics
33
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
Qualitative Marktforschung : Konzepte - Methoden - Analysen
32
Marketing Intelligence & Planning
30
Strategic Direction
29
History of marketing thought ; Volume 1
28
Lehrbuch
27
Marketing : ZFP ; journal of research and management
27
Journal of macromarketing
25
Journal of marketing
25
History of marketing thought ; Volume 2
24
Journal of marketing research : JMR
24
Review of marketing research
24
SAGE library in marketing
22
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
Journal of strategic marketing
19
Major theoretical debates and contemporary issues in marketing theory
18
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
The SAGE handbook of marketing theory
18
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Rethinking the case study in international business and management research
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The development of marketing theory and its philosophical underpinnings
17
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ECONIS (ZBW)
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RePEc
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BASE
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EconStor
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131
Automating the ineffable : qualitative software and the meaning of qualitative research
Fielding, Nigel
-
2006
Persistent link: https://www.econbiz.de/10003805273
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132
Case studie research in management accounting and control
Otley, David T.
;
Berry, Anthony J.
-
2006
Persistent link: https://www.econbiz.de/10003805460
Saved in:
133
Quality in qualitative research
Seale, Clive
-
2006
Persistent link: https://www.econbiz.de/10003805721
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134
Rethinking critical theory and qualitative research
Kincheloe, Joe L.
;
McLaren, Peter
-
2006
Persistent link: https://www.econbiz.de/10003805828
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135
Qualitative approaches to researching wellbeing and quality of life
Camfield, Laura
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003806071
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136
Psychic distance in exporter-importer relationships : a grounded theory approach
Prime, Nathalie
;
Obadia, Claude
;
Vida, Irena
- In:
International business review : the official journal of …
18
(
2009
)
2
,
pp. 184-198
Persistent link: https://www.econbiz.de/10003861101
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137
On the applicability of credit scoring models in Egyptian banks
Abdou, Hussein A.
;
El-Masry, Ahmed M.
;
Pointon, John
- In:
Banks and bank systems : international research journal
2
(
2007
)
1
,
pp. 4-20
Persistent link: https://www.econbiz.de/10003863113
Saved in:
138
Ease of reading of mandatory information on Canadian food product labels
Mackey, Mary Alton
;
Metz, Marilyn
- In:
International journal of consumer studies
33
(
2009
)
4
,
pp. 369-381
Persistent link: https://www.econbiz.de/10003865111
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139
National culture, regulation and country interaction effects on the association of environmental management systems with environmentally beneficial innovation
Wagner, Marcus
- In:
Business strategy and the environment
18
(
2009
)
2
,
pp. 122-136
Persistent link: https://www.econbiz.de/10003820386
Saved in:
140
Optionen für die Marketingforschung durch die Nutzung qualitativer Methodologie und Methodik
Holzmüller, Hartmut H.
;
Buber, Renate
- In:
Qualitative Marktforschung : Konzepte - Methoden - Analysen
,
(pp. 3-20)
.
2009
Persistent link: https://www.econbiz.de/10003825268
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