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There are few research-based insights into professional service firms’ (PSFs) contemporary marketing practices. This is unfortunate as the professional services sector is a key contributor to growth in Australian and other economies around the world. As professional services are unique in a...
Persistent link: https://www.econbiz.de/10009448405
It is important that Queensland horticultural producers develop export capacity. Production is increasing and Australia has a relatively small domestic market. Export also provides a means to diversify as a risk management strategy and to arrest the income decline from existing markets. This...
Persistent link: https://www.econbiz.de/10009448511
This study investigates how professional service firms (PSFs) compete in the market. Drawing on strategic marketing literature, a managerial rather than customer perspective is adopted. The study investigates the competitive positions sought by professional service providers and the specific...
Persistent link: https://www.econbiz.de/10009448708
Managerial scholars have suggested that “g” score (i.e., intelligence) tests are not enough to assess and select the appropriate candidates for some jobs. Other dimensions can play just as important a role in employee performance. Thus, the purpose of this article is to expand our view in...
Persistent link: https://www.econbiz.de/10009448715
Developing close relationships with third-party logistics providers (3PLs) has been acknowledged in the literature as a beneficial strategy for 3PLs and customer firms. It has been shown that customers embedded in close relationships with 3PLs achieve higher levels of operational and financial...
Persistent link: https://www.econbiz.de/10009450662
Morgan and Hunt's (1994) Key Mediating Variable (KMV) Model has been demonstrated to be a useful means of exploring relationships between organizations. The model includes such key relational constructs as trust, commitment, cooperation, communication, shared values, and uncertainty, which have...
Persistent link: https://www.econbiz.de/10009450746
Rees, Patricia, L. and Gardner, Hanne. Best Value, Partnerships and Relationship Marketing in Local Government. International Journal of Nonprofit and Voluntary Sector Marketing, 2003, vol. 8, no. 2, pages 143-152. Published by and copyright Wiley-Blackwell Publishing. The definitive version of...
Persistent link: https://www.econbiz.de/10009454997
Full-text of this article is not available in this e-prints serivce. This article was originally published following peer-review in the International Journal of Nonprofit and Voluntary Sector Marketing, published by and copyright John Wiley & Sons Ltd.
Persistent link: https://www.econbiz.de/10009455012
Full-text of this article is not available in this e-prints service. This article was originally published [following peer-review] in Journal of Consumer Marketing, published by and copyright Emerald Group Publishing Ltd.
Persistent link: https://www.econbiz.de/10009455104
Full-text of this article is not available in this e-prints service. This article was originally published [following peer-review] in International Journal of Educational Management, published by and copyright Emerald Group Publishing Ltd.
Persistent link: https://www.econbiz.de/10009455165