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Understanding Asian business strategy : modeling institution-based legitimacy-embedded efficiency
Yang, Zhilin; Su, Chenting - In: Journal of business research : JBR 66 (2013) 12, pp. 2369-2374
Persistent link: https://www.econbiz.de/10010207192
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Dealing with institutional distances in international marketing channels : governance strategies that engender legitimacy and efficiency
Yang, Zhilin; Su, Chenting; Fam, Kim Shyan - In: Journal of marketing 76 (2012) 3, pp. 41-55
Persistent link: https://www.econbiz.de/10009778041
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Mitigating the negative effects of regional clustering in franchising : the roles of governance mechanisms
Zheng, Xu; Ji, Li Jenny; Su, Chenting - In: Journal of retailing 96 (2020) 3, pp. 434-444
Persistent link: https://www.econbiz.de/10012420858
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To defend or not to defend? : how responses to negative customer review affect prospective customers' distrust and purchase intention
Zhao, Haichuan; Jiang, Lan; Su, Chenting - In: Journal of interactive marketing : a quarterly … 50 (2020), pp. 45-64
Persistent link: https://www.econbiz.de/10012289421
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Trust in interorganizational relationships : a meta-analytic integration
Zhong, Weiguo; Su, Chenting; Peng, Jisheng; Yang, Zhilin - In: Journal of management : JOM 43 (2017) 4, pp. 1050-1075
Persistent link: https://www.econbiz.de/10011671731
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Between contracts and trust : disentangling the safeguarding and coordinating effects over the relationship life cycle
Shen, Lu; Su, Chenting; Zheng, Xu; Zhuang, Guijun - In: Industrial marketing management : the international … 84 (2020), pp. 183-193
Persistent link: https://www.econbiz.de/10012162515
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Network embeddedness as a dependence-balancing mechanism in developing markets : differential effects for channel partners with asymmetric dependencies
Dong, Maggie Chuoyan; Zeng, Fue; Su, Chenting - In: Journal of the Academy of Marketing Science 47 (2019) 6, pp. 1064-1084
Persistent link: https://www.econbiz.de/10012153437
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Toward a social fitness perspective on contract design : contract legitimacy and influence strategy
Li, Xiaoling; Ren, Xingyao; Qian, Liping; Su, Chenting - In: Industrial marketing management : the international … 85 (2020), pp. 254-268
Persistent link: https://www.econbiz.de/10012212162
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Supplier-buyer relationship management in marketing and management research : an area for interdisciplinary integration
Su, Chenting; Yang, Haibin - In: Journal of business research : JBR 78 (2017), pp. 180-183
Persistent link: https://www.econbiz.de/10011736277
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Consumer responses to corporate environmental actions in China : an environmental legitimacy perspective
Li, Jianxin; He, Hao; Liu, Hongshen; Su, Chenting - In: Journal of business ethics : JOBE 143 (2017) 3, pp. 589-602
Persistent link: https://www.econbiz.de/10011755233