A major approach for organizational diversification is internal new venture management. This approach relies on a venture team to create major new opportunities for a firm. The focus of venture teams is to create new products, new services, and new businesses which are distinct from the current...

Over the last century, many firms have primarily relied on their internal laboratories as the main source for Ramp;D. The output from this Ramp;D helped to increase profits and organic growth through the development of new products and processes. However, the increased mobility and availability...

In rapidly changing competitive conditions, firms competing on the basis of their new products need to be proficient in accelerating their product development programmes. Several research studies have suggested that the entire NPD process can be improved. In this paper, however, we focus on the...