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Purpose: The purpose of this paper is to depict the effects and relative importance of technological, organizational, environmental and managerial factors on the organizational performance of start-up businesses. Design/methodology/approach: This research’s primary data was collected from 389...
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This paper explores adolescent sport participation. Using the most recently available national statistics, the paper presents a concise and current description of sport participation among Canadian adolescents aged 15 to 19; traces the trends in Canadian adolescent participation from 1992 to 2005...
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Purpose – The purpose of this paper is to investigate the extent that marketers are using place-based images to promote their brands within the host city of the Olympic Games. It is thought that non-sponsors may use place imagery as an alternate way to affiliate with the event or sponsors may...
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