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Purpose – The purpose of this paper is to review the changes in the international education sector that have taken place over the decade since the authors' book, The Global Market for Higher Education was published in 2001. Design/methodology/approach – The paper is an expert opinion that...
Persistent link: https://www.econbiz.de/10014674795
The paper examines the perceptions of overseas' students of the service quality delivered by 10 educational institutions in Western Australia. Their expectations in relation to service quality are also measured using the SERVQUAL model. Groups of students with distinct expectations are...
Persistent link: https://www.econbiz.de/10014675740
This paper examines the impact of occupational stress on public accountants' job performance. The responses of 354 junior‐level public accountants to a survey questionnaire were analyzed using structural equation modeling. The structural model comprises measures of occupational stress, job...
Persistent link: https://www.econbiz.de/10014676295
Purpose – Word‐of‐mouth (WOM) marketing has become a key focus for many organisations. However, little research has sought to identify the dimensionality of WOM. The present research project aims to describe the development of a 12‐item measure that can be used to assess WOM at an...
Persistent link: https://www.econbiz.de/10014722805
There has been considerable research into the pattern of consumer durable purchase. Most of the research has used Guttman scaling as the basis of the analysis but there are some problems in using this method with durable ownership data. It is suggested that Rasch scaling is an alternative...
Persistent link: https://www.econbiz.de/10014724736
The financial planning industry has demonstrated significant growth in Australia through the 1980s. A benefit segmentation study of the financial planning market in Perth, Western Australia, is examined. A telephone survey was conducted on a random sample of 400 respondents drawn from the...
Persistent link: https://www.econbiz.de/10014760124
Research among credit unions in Western Australia is reported in which directors and managers of credit unions expressed their attitudes with regard to the corporate objectives of their organisation, and future directions of development for the credit union movement are suggested.
Persistent link: https://www.econbiz.de/10014760367
New product development (NPD) is crucial to the survival and thriving of a business entity and a firm’s sources of advantages are important to the NPD success. This paper explores the marketing and technical resources adequacy of Australian small and medium enterprises (SMEs) in NPD. A survey...
Persistent link: https://www.econbiz.de/10014721001